The Best Digital Marketing Insight and Advice

The WSI Digital Marketing Blog is your go-to-place to get tips, tricks and best practices on all things digital marketing related. Check out our latest posts.

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Blog, client webinars, Google Analytics

Unlocking Google Analytics 4 for Better Business Insights

June 08, 2023 | < 1 minutes to read

Attention all business owners! 🚨 Are you tired of struggling with the changes coming to Google Analytics next month? 😩 Don’t worry; we’ve got you covered! Join our upcoming webinar on Tuesday, June 13th at 12 PM EDT/9 AM PDT, “Unlocking Google Analytics 4 for Better Business Insights”. You’ll discover how to use Google’s new …

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B2B Content Marketing, B2B marketing strategy, Blog, Video Marketing

How to Elevate Your B2B Marketing Campaigns with Video Content

May 22, 2023 | 4 minutes to read

In recent years video content has become a critical tool for businesses seeking to market themselves effectively. However, many B2B companies still aren’t taking full advantage of the power of video in marketing campaigns. In this article, we’ll explore why video is essential for B2B marketing campaigns, the types of videos that work best, and …

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B2B Content Marketing, B2B Digital Marketing, Blog, Lead Generation

What Lead Gen Tactics Should B2B Companies Follow in 2023?

April 26, 2023 | 5 minutes to read

Lead generation is a critical driver in your business’s growth, which is why sales and marketing teams focus so much time and resources on it. In a perfect world, you would always have high-quality leads coming in, however, getting those high-value leads is easier said than done. Plenty of lead generation strategies can be followed …

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digital marketing services, Google Analytics

What You Need to Know About GA4 and Why You Need to Use it Now

March 24, 2023 | 6 minutes to read

Summary: Google Analytics is changing in a few months, whether you like it or not. Here is what you need to know and what to do to keep on top of your business KPI’s. For digital marketers, Google Analytics is an invaluable reporting tool. It provides us with data that helps us understand and analyze …

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B2B MARKETING STRATEGIES, Blog, digital marketing strategy

How Do You Use AI Apps in Your Digital Marketing and SEO Strategy?

February 15, 2023 | 6 minutes to read

Summary: Are you wondering if AI apps or worth your time? Check out how they can help your digital marketing and SEO strategy in this article. If you’re wondering how you use AI apps to develop content for a digital marketing strategy, you’re not alone. The rise of user-friendly artificial intelligence (AI) applications that started …

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