How to Elevate Your B2B Marketing Campaigns with Video Content

May 22, 2023 | 4 minutes to read

In recent years video content has become a critical tool for businesses seeking to market themselves effectively. However, many B2B companies still aren’t taking full advantage of the power of video in marketing campaigns. In this article, we’ll explore why video is essential for B2B marketing campaigns, the types of videos that work best, and …

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What Lead Gen Tactics Should B2B Companies Follow in 2023?

April 26, 2023 | 5 minutes to read

Lead generation is a critical driver in your business’s growth, which is why sales and marketing teams focus so much time and resources on it.  In a perfect world, you would always have high-quality leads coming in, however, getting those high-value leads is easier said than done. Plenty of lead generation strategies can be followed …

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Why it is Important to Refresh Outdated Content on Your Site

January 25, 2023 | 5 minutes to read

Summary:  Do you have outdated content on your website that needs to be updated? There are some important reasons why you should update your content. Check out our blog for some tips! As time goes by, your website will inevitably have outdated content that needs to be updated. Creating fresh content written for your target …

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