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Unlocking Google Analytics 4 for Better Business Insights
Attention all business owners! 🚨 Are you tired of struggling with the changes coming to Google Analytics next month? 😩 Don’t worry; we’ve got you covered! Join our upcoming webinar on Tuesday, June 13th at 12 PM EDT/9 AM PDT, “Unlocking Google Analytics 4 for Better Business Insights”. You’ll discover how to use Google’s new …
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READ ARTICLEHow to Elevate Your B2B Marketing Campaigns with Video Content
In recent years video content has become a critical tool for businesses seeking to market themselves effectively. However, many B2B companies still aren’t taking full advantage of the power of video in marketing campaigns. In this article, we’ll explore why video is essential for B2B marketing campaigns, the types of videos that work best, and …
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READ ARTICLEWhat Lead Gen Tactics Should B2B Companies Follow in 2023?
Lead generation is a critical driver in your business’s growth, which is why sales and marketing teams focus so much time and resources on it. In a perfect world, you would always have high-quality leads coming in, however, getting those high-value leads is easier said than done. Plenty of lead generation strategies can be followed …
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READ ARTICLEWhat You Need to Know About GA4 and Why You Need to Use it Now
Summary: Google Analytics is changing in a few months, whether you like it or not. Here is what you need to know and what to do to keep on top of your business KPI’s. For digital marketers, Google Analytics is an invaluable reporting tool. It provides us with data that helps us understand and analyze …
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READ ARTICLEHow Do You Use AI Apps in Your Digital Marketing and SEO Strategy?
Summary: Are you wondering if AI apps or worth your time? Check out how they can help your digital marketing and SEO strategy in this article. If you’re wondering how you use AI apps to develop content for a digital marketing strategy, you’re not alone. The rise of user-friendly artificial intelligence (AI) applications that started …
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5 Must-Haves for Measuring Digital Marketing Success
Summary: If you to want to accurately measure the success of your digital marketing efforts there are some key performance metrics that you need to monitor. Below are 5 important things to track that will help you determine the success of your marketing efforts. Watch our recorded webinar on this topic and read our summary …
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READ ARTICLESEO and Email Marketing for Playground Equipment Supplier
Lead generation is the primary reason for many small businesses to invest in digital marketing. For playground equipment suppliers like Newton, MA based Premier Park & Play, that is no exception. In this industry, SEO and email marketing turned out to be very effective marketing strategies, and Premier Park & Play has again renewed its …
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