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Succeeding in the New Normal with LinkedIn
WSI recently hosted a webinar on how to strengthen your network and brand with digital marketing on LinkedIn. Gunnar Hood, a WSI consultant in Oklahoma City and author of the chapter in our eBook about LinkedIn, shared his experience as an expert with B2B and professional service companies. You can watch the recording here. The …
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READ ARTICLEWhy Investing in SEO is a Good Business Choice
While Google continues to change their search engine algorithm to incorporate machine learning and related features to improve their search results, businesses also find themselves continuing to spend more on digital marketing services. It can be hard to decide exactly where to best spend that money, especially if you have a limited marketing budget. One …
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READ ARTICLEHow to Reach Your Ideal Customers with Digital Advertising
Summary: A quick recap, plus the recording from our webinar on the data-driven tips you need to know for using digital advertising for your business. During April and May of this year, WSI conducted a free webinar series to share digital marketing tips, tricks, and best practices to help businesses overcome the marketing obstacles we …
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READ ARTICLEDigital Marketing Best Practices in Manufacturing
Summary: Are you in the manufacturing space? Then check out our expert panel discussion all the digital marketing best practices you need to be aware of. Manufacturers have been impacted by the COVID-19 lock-down measures on trade shows and public events and need an effective digital marketing plan and strategy to promote their products to …
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READ ARTICLEWhat You Need to Know About ADA Compliance for Websites
The world has significantly changed since July 1990 when the ADA (Americans with Disabilities Act) bill was signed into law by President H.W. Bush. While the original ADA bill did not take websites into consideration, fast forward to today and Title III of the ADA states:“prohibits discrimination on the basis of disability in the activities …
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Tactics to Nurture and Retain Your B2B Clients
If someone asked you what a B2B marketer’s most important goal is, how would you answer? You probably would answer lead generation, and while lead generation is important, what about marketing to the clients you already have? It’s easy to focus on trying to capture business from new clients since most B2B marketing strategies focus …
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READ ARTICLEThe Best Digital Marketing Insight and Advice
The WSI Digital Marketing Blog is your go-to-place to get tips, tricks and best practices on all things digital
marketing related. Check out our latest posts.
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