Paid Search Advertising
Paid Search Advertising, San Jose PPC Services
A paid advertising strategy or pay-per-click (PPC) allows you to immediately connect with people who are searching for your products or services. Search engines are usually the first place most customers visit to begin their product and service research. Local search engine marketing or Pay-per-click ads are the fastest way to achieve top search engine rankings. As a Google Alliance Partner, our team of experts at WSI provides the highest level of service and reporting which will give you a high level of advertising success.
We can help you target your customers through a combination of paid search and SEO together.
Target Your Customers Using Multiple Dimensions
Pay per click advertising allows you to leverage granular control over your marketing performance to reach target customers based on multiple dimensions including device, time, and location. Once we know the details of what you are advertising and the designated geographic area you are targeting, we can provide you a free quote that includes all the advertising and related costs.
More Control over Who Finds Your Page
Even if your SEO game is stellar, you can still find there are certain keywords you can’t rank high on. Paid search advertising allows you to improve your online visibility and complements your SEO efforts. Pay per click advertising allows you have precise control over your ad copy to target your ideal buyer personas.
Comprehensive Pay per Click Advertising Services
We will handle all the aspects of setting up and managing your PPC campaign. Our professionals are experienced in providing all PPC management related services – account set-up, defining a budget, keyword research, ad copy, bid management, and landing page design and optimization. We use software tools to optimize and report on the success rate of your PPC campaign. The PPC campaigns we manage for our clients ensure higher conversion rates and improved return on investment (ROI).
Did You Know?
Because it can be difficult to get rankings quickly through natural SEO, choosing to participate in paid search advertising can be beneficial. Here’s why:
Google reports that search ads can boost brand awareness by as much as 80%
On average, 41% of clicks go to the top 3 paid ads on the search results page
PPC ads are one of the top three generators of on-page conversions
Paid search visitors are 50% more likely to make a purchase than organic visitors