Digital Marketing for Equipment Manufacturers
Effective Marketing for Equipment Manufacturers
We have helped equipment manufacturers implement digital marketing to drive more leads and sales for their business. Whether you have a small or large manufacturing operation, you need to have a good website and web presence to promote your brand and expertise to potential customers. Your website needs to highlight your expertise and experience in your business niche and why potential customers should use your products and/or services. Your web presence includes all the information that may be found online about your company outside of your website.
Effective digital marketing for technology manufacturers requires a good understanding of the business segment, one that goes beyond just adding some “insider” phrases to generic content. Such marketers need to have a certain level of industry expertise and understanding of the particular challenges and pain points of their targeted audience (clients). In addition, careful positioning and content that is developed with the specific needs of their potential clients in mind, with helpful suggestions and solutions is also required.
We can help you develop a digital marketing plan and strategy, and if you don’t have the time or resources, we can also take care of all the things you can’t do. Some niche markets in the manufacturing industry can be highly competitive. Check our client testimonials and case studies to see how we have helped other equipment manufacturers. In order to effectively compete you need to know who you are up against and develop a digital marketing plan with a strategy to provide an edge. We can help provide that edge for you.
“We are currently working with Howard and his team at WSI as they implement digital marketing services that include Search Engine Optimization (SEO) and content marketing services to promote our online visibility, company branding and customer leads. The services have been great and we achieved outstanding results! I would highly recommend working with Howard and using the digital marketing services he provides.”
Douglas Wagner -President of Modutek Corporation
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- “Howard and his team at WSI developed and launched an optimized version of our company website and implemented a SEO and content marketing campaign. This strategy is successfully promoting our online visibility and brand with our targeted customers. Our site is doing great and we are getting leads from Google search results. I would highly recommend working with Howard and using his digital marketing services.”
Michael Danese –General Manager Kaijo Shibuya America Inc.
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