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How Marketing Automation Helps B2B Businesses

By Howard Walker - 10/13/2016
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B2B companies face multiple challenges when it comes to managing their online marketing strategy.  Marketers need to assess lead quality, identify potential growth markets, and grow their audience, all while dealing with budget constraints and limited resources.  Fortunately, there’s a solution that can address all of these challenges and more–marketing automation for B2B business.  By […]

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The WSI Digital Marketing Mix

By Howard Walker - 09/27/2016
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In the faced-paced world that we live in many small and mid-sized businesses, as well as large brands, are still trying to find their place in the digital world. There are no clear cut easy ways to build and maintain a strong digital presence. There are many different strategies that may, depending on the industry […]

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Why local businesses need a local SEO Campaign

By Howard Walker - 03/26/2015
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Why local businesses need a local Search Engine Optimization Campaign Back when websites burst onto the business scene, their great promise was that they could open the doors of a local business to people across the globe. While this promise still holds true to some degree, it must be weighed against a stark, present-day reality: […]

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6 Essential Elements to a Successful Digital Marketing Strategy

By Howard Walker - 01/26/2015
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    In this month’s video we discuss 6 essential elements to a successful digital marketing strategy. In today’s crowded digital market place it’s becoming harder than ever to stand out against the sea of competitors. With so many online advertising options what is the best use of your marketing budget? The key is to […]

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